Latest posts
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Zero to Seven Figures in 90 Days — Thiago Cordeiro on Direct Response, VSL Funnels, and Scaling With Affiliates
Thiago Cordeiro (OG Group) went from a $15K first-month loss to seven-figure months in nutraceuticals. He breaks down 40-minute VSL funnels for cold traffic, why AI can’t write your copy alone, and the backend LTV model powering a $20–50M affiliate goal.
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Speed-to-Lead SOP: Stop Lighting Your Marketing Budget on Fire.
A free Small Business SOP from Cameron Tope: assign someone to answer and close inbound leads fast, before you spend another dollar on marketing. 6 steps + printable PDF.
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Stop Lighting Marketing Money on Fire: Speed-to-Lead for Property Managers
Cameron Tope returns to talk speed-to-lead, AI-as-delegation, and running a Houston property management company remotely from San Diego — including why $20k/mo in marketing means nothing if no one answers the phone.
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Build Your Website for the AI, Not the Human — Richard Hickman on Coaching in the AEO Era
Piqued Consulting founder Richard Hickman on building a CRM foundation, pricing coaching offers above $4–5K, and optimizing your website so ChatGPT, Perplexity and Claude cite you.
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The $100/Hour Rule That Ends $10 Busywork — Louis Swart of Iron Brij
🎙️ Unscripted Small Business Podcast The $100/Hour Rule That Ends $10 Busywork Louis Swart of Iron Brij on why a business a broker once called “worth nothing” later sold for $5M, the SOPs that let him scale to 450 staff, and the post-it note that kills $10 busywork. ▶ Listen to the Episode 🎧 Listen:…
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How I Built a Home-Rescue Business by Accident — and Fight the Insurance Company for You
🎙️ Unscripted Small Business Podcast How I Built a Home-Rescue Business by Accident — and Fight the Insurance Company for You Ana Schwab of Total Home Rescue on floods, mold, and fighting insurers so homeowners never pay out of pocket. ▶ Listen to the Episode My name is Ana, and I own Total Home Rescue…
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Why You Don’t Need a Travel Agent — You Need an Advisor
🎙️ Unscripted Small Business Podcast Why You Don’t Need a Travel Agent — You Need an Advisor Ali Raymer of Peace and Pearl Travel Co. on the advisor-vs-agent divide, why AI can’t replace an advocate, how advisors really get paid, and turning every trip into marketing. ▶ Listen to the Episode Jeremy Rivera sits down…
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Why Most Business Owners Fail to Plan Their Exit — and What to Do Now
🎙️ Unscripted Small Business Podcast Why Most Business Owners Fail to Plan Their Exit — and What to Do Now Brandon Moon of TD Pine Advisors on the exit 100% of owners will face, why value is built years before the sale, and the mistakes that cost owners the most. ▶ Listen to the Episode…
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How I Built the World’s Largest Bed-Building Charity From My Garage
🎙️ Unscripted Small Business Podcast How I Built the World’s Largest Bed-Building Charity From My Garage Luke Mickelson of Sleep in Heavenly Peace on child bedlessness, the delivery that changed everything, and why service is the real source of joy. ▶ Listen to the Episode Zaneta Chuniq Inpower sits down with Luke Mickelson, founder of…
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How I Keep a Creative Business Thriving by Choosing to Adapt, Not Die
🎙️ Unscripted Small Business Podcast How I Keep a Creative Business Thriving by Choosing to Adapt, Not Die Dallas film director and photographer Stewart Cohen on balancing creativity with the bottom line, adapting to new technology, and building a boutique production company that lasts. ▶ Listen to the Episode Stewart Cohen is a Canadian-born film…