How-to guides, roundups, and educational deep-dives from the Unscripted Small Business Podcast — real strategies from founders who’ve actually done it.

Topic Hubs

AI & Small Business: What Real Founders Are Actually Doing →

9 founders and operators on what’s actually working with AI — and what to avoid.

Small Business Marketing That Actually Works →

Real strategies from founders — from the strategy-first framework to conversations that close deals.

Building a Business You Can Actually Sell →

Exit-planning advice from founders who’ve done it: what buyers pay for and how to build a business that runs without you.

Starting From Zero →

How real founders built small businesses that actually lasted — the mindset and decisions that made the difference.

More Guides

Podcasting for SEO: Doing It Yourself vs. Hiring It Out →

What podcasting for SEO actually takes — honestly compared, DIY versus done-for-you.

How Should a Small Business Manage Cash Flow? 5 Founders Answer →

Five founders and finance experts on how they actually manage cash flow.

Strategy First: Why Small Business Marketing Fails Without Foundation →

Sara Nay of Duct Tape Marketing on why strategy has to come before tactics.

What a Nonprofit Consultant Taught Me About Why Your Marketing Isn’t Working →

Bruce Ashford on the StoryBrand framework, the three levels of every customer problem, and AEO.

The Collaboration Formula That Beats Working Hard (VCR) →

Chad T. Jenkins on Vision + Capability × Reach, and why you have a WHO deficiency, not a HOW deficiency.

Insights from the Unscripted Small Business Podcast →

An introduction to the show, the hosts, and what you’ll learn across every episode.