The Unscripted Small Business Podcast
Ditch the Script. Find the Value.
Off-the-cuff, honest interviews with small business owners and the experts who serve them. No rehearsed talking points — just real founders talking through the wins, the scars, and the decisions that actually moved the needle.
Browse Episodes →Be a GuestWhy we made this show
Most business advice is polished, scripted, and forgettable. We wanted the opposite. Every episode is an unscripted conversation — our hosts get comfortable, get curious, and let the guest take them somewhere real. We never know exactly where a conversation will go, and that’s the point: the most useful insight usually shows up when nobody’s reading from a slide.
What you’ll get from every episode
No fluff, no infomercials. Practical takeaways you can actually use.
Real Founders
Owners and operators who’ve done the thing — not gurus selling a course. Their lessons come with receipts.
Unscripted Conversations
Expert hosts who explore instead of interrogate, so guests open up about the parts most interviews skip.
Actionable Insight
Concrete moves you can apply this week — on marketing, operations, hiring, pricing, and growth.
The Human Side
Burnout, doubt, delegation, and the personal cost of building something. The stuff that doesn’t make the highlight reel.
What we talk about
Across dozens of industries — trades, e-commerce, agencies, SaaS, creative, and more.

Who’s behind the mic
The show is part of the Unscripted Podcast Network, founded by SEO consultant and serial small-business builder Jeremy Rivera, and powered by a growing bench of expert hosts who each bring their own lens to the conversation.
It’s produced the same way we help clients build authority at SEO Arcade — turning real conversations into content, links, and visibility that actually compounds.
Come on the show →🎧 Recent Episodes
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The AI Animated Product Ad SOP
Melissa Denning’s AI animated product ad workflow: Claude plans, ChatGPT builds stills, Runway animates, Suno scores, CapCut cuts,…
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Melissa Denning of Mom Aid on Inventing a Product From Zero
Melissa Denning, founder of Mom Aid, invented a nursing pad with zero experience, hit a $120,000 machine, and…
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The Customer Question Notebook SOP
David Levine’s Customer Question Notebook: log every customer question for 30 days, answer them on the right pages,…
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David Levine on Old School Service and New School Tools
David Levine gives you three free ways to get found, one automated email to rewrite as your customer,…
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Trust Economy SOP: Win the Buyer and the AI That Recommends You
Bruce Ashford’s eight-step trust audit: reviews, pricing, case studies, about and author pages, an FAQ and schema, so…
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Bruce Ashford on the Small Business Flight Plan and the Trust Economy
Bruce Ashford treats a small business like a six-part airplane, then shows how to win the trust of…
Have a story worth telling?
We’re always looking for small business owners and experts with hard-won lessons to share. If that’s you, let’s talk.
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