The Unscripted Small Business Podcast
Ditch the Script. Find the Value.
Off-the-cuff, honest interviews with small business owners and the experts who serve them. No rehearsed talking points — just real founders talking through the wins, the scars, and the decisions that actually moved the needle.
Browse Episodes →Be a GuestWhy we made this show
Most business advice is polished, scripted, and forgettable. We wanted the opposite. Every episode is an unscripted conversation — our hosts get comfortable, get curious, and let the guest take them somewhere real. We never know exactly where a conversation will go, and that’s the point: the most useful insight usually shows up when nobody’s reading from a slide.
What you’ll get from every episode
No fluff, no infomercials. Practical takeaways you can actually use.
Real Founders
Owners and operators who’ve done the thing — not gurus selling a course. Their lessons come with receipts.
Unscripted Conversations
Expert hosts who explore instead of interrogate, so guests open up about the parts most interviews skip.
Actionable Insight
Concrete moves you can apply this week — on marketing, operations, hiring, pricing, and growth.
The Human Side
Burnout, doubt, delegation, and the personal cost of building something. The stuff that doesn’t make the highlight reel.
What we talk about
Across dozens of industries — trades, e-commerce, agencies, SaaS, creative, and more.
Who’s behind the mic
The show is part of the Unscripted Podcast Network, founded by SEO consultant and serial small-business builder Jeremy Rivera, and powered by a growing bench of expert hosts who each bring their own lens to the conversation.
It’s produced the same way we help clients build authority at SEO Arcade — turning real conversations into content, links, and visibility that actually compounds.
Come on the show →🎧 Recent Episodes
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Brad Poulos on Building a Business That Runs Without You
Entrepreneurship educator Brad Poulos on lean startups, delegating outcomes instead of tasks, funding paths beyond VC, and the…
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Matt Tyner on Why Marketing Makes the Promise and Operations Keeps It
Bone Dry Roofing CMO Matt Tyner on the only constant in 15 years of marketing, why home services…
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Cecily North on Building a Travel Agency — and Why AI Can’t Replace a Human Agent
Traveling North Agency founder Cecily North on the question that launched her business, why friends and family make…
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Can Doing Good Be Good Business? 4 Founders Answer
Four founders — Luke Mickelson of Sleep in Heavenly Peace, Bruce Ashford of The Ashford Agency, Matt Tyner…
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Stop Trying to Please Everyone: Why Focus Wins
Three founders — Paul Pape, Kate Hendrickson, and Bruce Ashford — explain why chasing every customer is the…
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Where Should You NOT Use AI? 6 Founders Draw the Line
Six founders — Meaghan Wall (The Hot Girl CFO), Cecily North (Traveling North Agency), Kate Hendrickson (The Strategy…
Have a story worth telling?
We’re always looking for small business owners and experts with hard-won lessons to share. If that’s you, let’s talk.
Apply to Be a Guest →📬 Subscribe to the Newsletter — the best insights from our interviews, in your inbox