Latest posts
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Cash Flow Is Queen: Meaghan Wall On The Money
Meaghan Wall of Hot Girl CFO on why cash flow outranks revenue, and the commingling mistake that makes your LLC legally indefensible.
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Selling a Pool Is Harder Than Selling Mascara
Sherri Langburt of BabbleBoxx on influencer marketing for small business — creator fit, campaign readiness, the channels nobody books, and why AI cannot replace the human.
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Fix the Workflow First: James Ernst on AI That Actually Sticks in a Small Business
James Ernst of Core Order on why most businesses buy AI backwards, where homebrew beats off-the-shelf, and how to give reclaimed time back to your people instead of cutting headcount.
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You Can’t Argue People Out of Fear — John David Graham on Building Good Samaritan Home
Homeless at 53, John David Graham founded a nonprofit that now runs 19 houses and has helped 2,500 people restart. The reentry economics, the snowblower that beat the petitions, and the nonprofit mechanics nobody warns you about.
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Are You Writing for a Lion or an Otter? Cari McGee on Personality-Typed Marketing
Twenty years in real estate: the parking-lot photo that outperformed everything else she’s posted, why she only refers local lenders, what COVID masks taught her about reading clients, and a DISC-based case for writing four versions of your content.
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One Model, All Purposes: Sal Tirabassi on What a Fractional CFO Actually Does
CFO Pro + Analytics founder Sal Tirabassi on the first three priorities of a new engagement, the ~$5M revenue threshold where a fractional CFO pays for itself, the client he told to fire him, and the AI habits he uses in finance work.
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A Toaster Oven and Five Items: Rachel Smalling on Two Motels, a Speakeasy, and Running on Constraint
Rachel Smalling bought a closed motel on a joke, a second one to block a competitor, and opened Cookeville’s first speakeasy without ever having worked in a bar. The financing, the paper-calendar booking system, and the case for a deliberately tiny menu.
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Burnout Is a System Problem — Francie Jain on Group Coaching, Retention Math and the “Sophisticated Middle”
Terawatt founder Francie Jain on the marketplace insight that coaches need leads too, why group coaching reaches the people one-on-one never does, and the $10,000 test that explains most of your turnover.
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The Infinite Seat Theater: Jeff Revilla on Building a Risk-Free Stage for Podcasters
Jeff Revilla went from selling blank skateboards to running a 70-million-view dealer content operation to opening a live podcast theater — with no contract, no minimum ticket sales, and a 50/50 door split that moves in the creator’s favour as they grow.
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84% of B2B Sales Start With a Referral — Brandon Barnum on Building the Partnerships That Produce Them
The “King of Referrals” on going from $20K to $200K in 18 months, the exact script for formalizing a referral partnership, networking events for introverts, and reading someone’s personality in 90 seconds.